Again the same problem arises when we endeavour to magnify our wrongs by saying that other
far lesser ills are intolerable; e.g.
“If you had merely
struck him, your conduct would have been indefensible. But you did more, you wounded him.”
However I will deal with this subject more fully
when I come to speak of amplification.1
I will content myself with the observation that the
aim of appeals to the emotion is not merely to slew
the bitter and grievous nature of ills that actually
are so, but also to make ills which are usually regarded as tolerable seem unendurable, as for instance
when we represent insulting words as inflicting more
grievous injury than an actual blow or represent
disgrace as being worse than death.