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It is evident, then, what things, likely to happen or already existing, the orator should aim at, when exhorting, and what when dissuading; for they are opposites. But since the aim before the deliberative orator is that which is expedient, and men deliberate, not about the end, but about the means to the end, which are the things which are expedient in regard to
our actions; and since, further, the expedient is good, we must first grasp the elementary notions of good and expedient in general.

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